Quotes from Jiro Dreams of Sushi
"If it doesn't taste good you can't serve it. It has to be better than last time.
I've never had a disappointing experience there.
We don't care about money. All I want to do is make better sushi. I do the same thing over and over, improving bit by bit. There is always a yearning to achieve more.
But just when you think you know it all, you realize that you're just fooling yourself...
Until you can adequately squeeze a towel they won't let you touch the fish. Then, you learn to cut and prepare the fish. After about ten years, they let you cook the eggs.
There is still a long way for him to go...but I think he will improve. It depends on how hard he works. In order to make delicious food, you must eat delicious food.
There are dynamics in the way the sushi is served, just like music. You're consuming Jiro's philosophy with every bite.
But is there a substitute for tuna? I don't think so. [Sic.] The entire process is metaphorical.
Studying hard doesn't guarantee you will become a respectable person.
But in reality, the sushi is 95% complete before the fish is brought out to me.
During the first year Jiro's was checked by Michelin...Jiro didn't make sushi for Michelin even once. Yoshikazu was the one who made sushi for them. [Sic] Institutional excellence transcends individual achievement.
Always...look ahead and above yourself. Always try...to improve on yourself.