Saturday, February 8, 2020

Basketball: "Our Brand Has a Soul"



"Our brand has a soul." Every part of culture has meaning. Collaboration equals seamless work creating a million dreams. 



Filmmaker Werner Herzog considers a bank camera. It records comings and goings in a bank for fifteen years, but it tells us nothing. Does our basketball create and inspire or stand lifeless, soulless, empty? 




Study a game for spacing, separation, teamwork. 



Horns, FIBA, multi-options Respect follows culture. During a game before ours, we're not a sideshow. We're not dribbling, going on the court, or distracting others. Model excellence. 



Don't leave empty bottles, wet spots, tape balls, or energy bar wrappers when you leave. In Legacy, James Kerr explains the All-Blacks value, "sweep the sheds." 

Let the officials officiate. Play the game well and the officiating is a non-factor. 

Don't be robots. Let actions unfold and take advantage. 




Tigers and lions



Become a kaleidoscope of possibilities. 

Lagniappe: "Everybody wants to be the beast. But not everybody wants to do what the beast do."