Notes from Eastman's presentation:
You need to add value.
- Character - "we want character, not characters"
- Commitment - what do you do when you don't feel like it? Commitment has no expiration date.
- Discipline - "discipline yourself to be disciplined"
- Focus - "attention to detail"
- Loyalty - do you want to play on the team or for the team
- Buy-in - are you 'all in' with the program
- Sacrifice - success is a choice, price is what you must do to achieve
- Resolve - 'the ability to come back and do it again'
